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Strategic Alliancez Wins P@SHA Award for Best in Social Media

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<span style="color: blue;">L-R: Bilal Chughtai, Sehrish Nauman and Nasir
 Mehmood receiving the ‘Best in Social Media Award’ on behalf of 
Strategic Alliancez (Pvt) Ltd at 10th P@SHA ICT Awards 2013</span></div>
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Strategic Alliancez (SA) has bagged the “Best in Social Media Award” 
at the 10th Annual ICT Awards 2013, organized by PASHA in Islamabad.</div>
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The award was presented in recognition of SA’s unsurpassable 
performance for the launch of Uth Pack – Ufone’s lifestyle brand for 
Pakistani youth.</div>
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Since its launch on digital media, Uth Pack has sustained a growth 
rate and interaction ratio higher than its competition. The campaign 
covered all major direct publishers with integrated digital assets 
moderated across Facebook, Google, Twitter, Daily Motion and Soundcloud.</div>
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Commenting on the agency’s USP, Umair Javed, CEO SA said, “It has 
been SA’s tradition to lead the digital arena since its inception. Over 
the past three years, every corporate brand that SA managed has risen to
 undisputedly becoming the leader on digital front. Our strength lies in
 a team of strategists, technology experts and communication designers 
that enable the best one-stop solution with highest RoI to our clients.”</div>
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Unlike most of the regular digital launches which only focus on 
exposure and fan acquisition, SA focused on fan to user conversion. 
Sharing the strategy behind Uth Pack’s digital launch, Talha Bin Hisaam,
 Chief Strategy Officer of SA said, “Our aim was to contribute to the 
bottom-line by closing the sales funnel, delivering an end-to-end 
solution to <i>Ufone</i>. The launch strategy was divided into three 
phases: Exposure, where we acquainted our audiences to the brand; 
Engagement, where we mobilized our audiences and partnered in content 
creation; and Acquisition, where we incentivized SIM bookings and 
enabled digital activation.”</div>
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Pakistan’s telecom industry was saturated pot boiling with 
competition just when Ufone launched Uth Pack to redefine mobile 
connection.</div>
<div style="text-align: left;">
Not a fancy claim if we look at their promotional strategy that 
breaks away from the traditional way of economizing rates and instead 
focused its energies on affinities. Uth Pack’s comprehensive affinity 
program gives its young customers access to 14 of the world’s best 
brands at 250+ outlets across Pakistan with attractive discounts that 
are already proving a magnet for SIM bookings and number portability.</div>
<div style="text-align: left;">
On the digital front Uth Pack proved to be the first youth oriented 
telecom brand in Pakistan to offer SIM bookings in a matter of few 
clicks. An app “Book My Number” has been given substantial exposure on 
media designed especially for the internet savvy target group to 
incentivize SIM bookings.</div>
<div class="wp-caption-text" style="text-align: left;">
Uth Pack unlocks a world of endless possibilities and SA is beyond 
proud for highest interaction rates in business vertical since launch to
 date, innovative and indigenous creative, only youth telecom brand that
 offers fan to customer conversion via Facebook and the only telco brand
 to offer home delivery on sales through Facebook are some of the many 
achievements of Uth Pack powered by Strategic Alliancez (Pvt) Ltd..<span style="color: blue;"></span></div>
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Strategic Alliancez Wins P@SHA Award for Best in Social Media

L-R: Bilal Chughtai, Sehrish Nauman and Nasir Mehmood receiving the ‘Best in Social Media Award’ on behalf of Strategic Alliancez (Pv...

9:05:00 PM

Glow Partners with Pakwheels for Karachi Auto Show 2013

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Glow by Warid, Pakistan’s premier youth brand, partnered with 
Pakwheels.com in orchestrating the 2013 Karachi Auto Show, which was 
recently held at Port Grand in Karachi.
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The event featured more than 250 cars and was attended by thousands of automobile enthusiasts from the city.
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The Auto Show, which featured vintage, classic, sports, exotic, 
luxury, SUV, bikes, trikes and project and modified vehicles, aimed to 
promote the Pakistani car industry. The show gave young fans an 
opportunity to see amazing vehicles including the 2012 Formula 1 Ferrari
 model car.
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Representatives from Glow by Warid were present at the event and handed out various prizes including a Smartphone.
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Warid has a long-standing relationship with Pakwheels, having 
partnered with the digital brand on previous car shows held in Lahore 
and Islamabad.
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Here are the pictures from the event:<br />
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Glow Partners with Pakwheels for Karachi Auto Show 2013

Glow by Warid, Pakistan’s premier youth brand, partnered with Pakwheels.com in orchestrating the 2013 Karachi Auto Show, which was recent...

9:02:00 PM

IPhone 5S Reverse-Engineered; Samsung Developed A7 Processor; Sony Camera Sensor Spotted

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Few hours after the launch of the most appealed Apple iPhone, the iPhone 5S;
 Geeks and Technology Enthusiasts from all around the world, had gone 
crazy exploring the core, as well as the exterior of the most sold 
mobile phone ever.<br />
Just if you don’t know, Apple sold 9 million iPhones during its first
 weekend, topping the 5 million record that was set by Apple itself last
 year.<br />
<a href="http://www.chipworks.com/" target="_blank">Chipworks</a> – A 
Company dedicated to exploring the inside of the world’s largest 
technology organization, and taking their products apart – had partnered
 with <a href="http://www.ifixit.com/" target="_blank">iFixit,</a> and has wasted no time in <a href="http://www.chipworks.com/en/technical-competitive-analysis/resources/blog/inside-the-iphone-5s/" target="_blank">reverse-engineering the 5S</a>.<br />
Just like every other Apple’s product, the iPhone 5S is a wonder of 
engineering, assembling the most advanced hardware technology of various
 vendors, including the new A7 system on a chip, M7 coprocessor and the 
most sought-after Touch ID fingerprint authentication hardware into one 
of the lightest and thinnest smartphones in the market.<br />
Among the highlights of <a href="http://www.ifixit.com/Teardown/iPhone+5s+Teardown/17383/1" target="_blank">iFixit’s teardown</a>
 along with Chipworks of the iPhone 5S is a new Sony sensor for the 5S 
camera, the technology behind the new fingerprint scanner, the 
engineering ability to squeeze in a larger battery — and curiously 
there’s no M7 coprocessor to be found in fact it’s really just a tiny, 
standard Cortex-M3 core.<br />
While the reverse-engineering is ongoing, Chipworks has already 
discovered that the A7 chip is indeed manufactured by Samsung, and not 
by Taiwan Semiconductor Manufacturing Company (TSMC). By tearing down 
the 5S, Chipworks was able to determine that the chip was made using 
Samsung’s 28nm high-k metal gate technology. It had been rumoured that 
the SoC would be produced by TSMC instead of Samsung, but it would seem 
that isn’t the case.<br />
As far as the Camera Sensor is concerned, Apple has progressed with a
 “new variant” of the Sony sensor, according to iFixit teardwon.<br />
“The markings are consistent with the markings on the camera modules 
housing the Sony IMX145 we saw in the iPhone 4s and on the iPhone 5. The
 marks on the side of the module are different, but our industry 
insiders tell us this is Sony’s again. As Apple has stated the pixel 
pitch on this camera is 1.5 µ, this sensor should not be the IMX145, but
 a newer variant.”<br />
Not only this, there are so many wonderment coming along as the tearing down is still in progress.<br />
As usual, iFixit is diving down into the most nuanced of details, so 
if you’d like to get a complete look at how Apple’s latest flagship is 
put together, be sure to check out the <a href="http://www.ifixit.com/Teardown/iPhone+5s+Teardown/17383/1" target="_blank">teardown in its entirety</a>.<br />
One thing that really incites me about 5S is that Apple does such an 
incredible job in maximizing their battery size in their tiny phone, 
they meticulously design the internal components to be as compact as 
possible.<br />
In case you were wondering, the iPhone 5C was also torn down this 
morning — and, unsurprisingly, there weren’t really any surprises. It’s 
just an iPhone 5 wrapped in (very hard) plastic.</div>

IPhone 5S Reverse-Engineered; Samsung Developed A7 Processor; Sony Camera Sensor Spotted

Few hours after the launch of the most appealed Apple iPhone, the iPhone 5S; Geeks and Technology Enthusiasts from all around the world,...

8:52:00 PM

Telenor Employees Hit the Markets Across Pakistan to Interact with Customers

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<div class="wp-caption-text">
<span style="color: blue;">Lars Christian Iuel, Chief Executive Officer 
Telenor Pakistan, engaging customers at the Centaurus, Islamabad, as 
part of their Customer First Day 2013 activity.</span></div>
<div style="text-align: left;">
Telenor Pakistan observed ‘Customer First Day 2013’ engaging its top 
management executives along with the workforce in direct interaction 
with the customers.</div>
<div style="text-align: left;">
A statement issued by the company said that the exercise helped bring
 Telenor Pakistan’s employees closer to the customers making them better
 equipped to understand customers’ needs and expectations.</div>
<div style="text-align: left;">
On this occasion, Lars Christian Iuel, Chief Executive Officer, 
Telenor Pakistan said, “Customers should experience that they are our 
first priority whenever they use our products and services. To be 
successful in delivering that experience we must believe in and live in a
 customer centric environment, and our employees can only deliver the 
best customer experience when they are engaged with them. Engagement 
like the Customer First Day does not only provide direct interaction 
opportunity with the customers but also reflects as to how our values 
can be leveraged to further improve the customer experience.”</div>
<div style="text-align: left;">
The day-long activities were kicked off by the address of the CEO and
 then the top management executives along with other employees headed 
out to various locations in all the major cities interacting with the 
customers and collecting their valuable feedback.</div>
<div style="text-align: left;">
Moreover, various giveaways including mobile internet vouchers and 
mobile internet bundles were also distributed among customers during the
 field visits and at Sales & Service Centres across the country. The
 activity concluded with regional events in Karachi, Lahore and 
Islamabad where employees shared their experiences from customer 
interaction.</div>
<div class="wp-caption-text" style="text-align: left;">
Moreover, as a first of its kind initiative across the 
telecommunications industry in Pakistan, Lars Christian Iuel, CEO, 
Telenor Pakistan made himself available for an hour on Twitter directly interacting with the customers on the social media and responding to their queries.<span style="color: blue;"></span></div>
</div>
</div>

Telenor Employees Hit the Markets Across Pakistan to Interact with Customers

Lars Christian Iuel, Chief Executive Officer Telenor Pakistan, engaging customers at the Centaurus, Islamabad, as part of their Custo...

8:50:00 PM

Apple Updates its iMacs

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Apple has just updated the its current lineup of iMacs by adding more
 muscle under the hood. The new models come with better CPUs, GPUs and 
Wi-Fi. Pricing of the new iMacs starts at $1299 and goes all the way to 
$1999.<br />
The new 21.5 inch model now comes with a 4th-generation 2.7Ghz 
quad-core Intel Core i5 Haswell processor (Turbo Boost speed of up to 
3.2Ghz) along with Iris Pro GPU.<br />
The Wi-Fi is also updated to the new standard 802.11ac. The base 
model goes for $1299. If you want, however, you’ll also be able to 
obtain a model with 2.9Ghz quad-core Core i5 processor (Turbo boost 
speed of up to 3.6Ghz) and Nvidia GeForce GT 750M graphics for $1499.<br />
As for the 27 inch model, it will now come with a 4th-generation 
3.2Ghz Intel Core i5 Haswell processor (with Turbo Boost speeds of up to
 3.6Ghz) and Nvidia GeForce GT 750M graphics for the starting model 
which will cost $1799.<br />
Also if you will, you can obtain a top-of-the-line model 27 inch 
model with a 3.4Ghz Intel Core i5 Haswell processor (with Turbo Boost 
speeds of up to 3.8Ghz) and Nvidia GeForce GTX 775M graphics with 4 GB 
video memory for $1999.<br />
Both of the iMacs come with 8 GB of RAM and 1 TB of storage by 
default but those can be upgraded to 32 GB and 3 TB respectively. The 
latest update has also brought support for new PCIe-based flash storage 
which is 50% faster than before.<br />
The new lineup of iMacs is available… from now.</div>

Apple Updates its iMacs

Apple has just updated the its current lineup of iMacs by adding more muscle under the hood. The new models come with better CPUs, GPUs ...

8:48:00 PM

PTCL Bags Award for Best HR Practices

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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEje4Y-3uvaDh99R34-kURKuH4uK4pR7dtEu94IDcqMXr4hF1IoYL1lWevWJyYxAp3pJ2qSvO_KmQyijNAqDln8Ir920vixW7N9hy5eO2Arr3stFNGIUSyyrxtaAoXsnehN-wFUw1QexSNI/s1600/image.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEje4Y-3uvaDh99R34-kURKuH4uK4pR7dtEu94IDcqMXr4hF1IoYL1lWevWJyYxAp3pJ2qSvO_KmQyijNAqDln8Ir920vixW7N9hy5eO2Arr3stFNGIUSyyrxtaAoXsnehN-wFUw1QexSNI/s1600/image.png" /></a></div>
<div class="wp-caption-text" style="text-align: center;">
<span style="color: blue;">PTCL Executive Vice President (EVP) Talent 
Management & Learning, Shahzad Safdar Khan receiving ‘Best HR 
Practices in Telecom Sector’ award from Mir Hazar Khan Bijrani.</span></div>
Pakistan Telecommunication Company Limited (PTCL) has been presented 
with the ‘Best HR Practices in Telecom Sector” award at the 4th Global 
HR Excellence Awards 2013 held in Karachi.<br />
The event recognized and highlighted various organizations that have 
excelled in HR practices and contributed positively by setting high 
standards in the field of HR. PTCL’s integral HR initiatives and 
practices were acknowledged as the best in the telecom industry.<br />
PTCL Executive Vice President (EVP) Talent Management & Learning,
 Shahzad Safdar Khan received the award on behalf of the company from 
senior parliamentarian, Mir Hazar Khan Bijrani. The award is recognition
 of the company’s Human Resource (HR) practices and dynamic initiatives 
undertaken for organizational development and talent nurturing & 
management.<br />
<div class="wp-caption-text" style="text-align: left;">
The event hosted a good mix of seventy leading organizations from the
 banking, telecommunications and SME sector as well as other corporate 
entities operating in Pakistan.</div>
</div>

PTCL Bags Award for Best HR Practices

PTCL Executive Vice President (EVP) Talent Management & Learning, Shahzad Safdar Khan receiving ‘Best HR Practices in Telecom Sect...

8:46:00 PM

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Strategic Alliancez Wins P@SHA Award for Best in Social Media

Glow Partners with Pakwheels for Karachi Auto Show 2013

IPhone 5S Reverse-Engineered; Samsung Developed A7 Processor; Sony Camera Sensor Spotted

Telenor Employees Hit the Markets Across Pakistan to Interact with Customers

Apple Updates its iMacs

PTCL Bags Award for Best HR Practices

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